they passed it around at work too, and i finally got to read it.
http://www.cnn.com/2004/US/West/08/18/bear.beer.reut/index.html
ABSOLUTE BEST PART:
"It turns out the bear was a bit of a beer sophisticate. He tried a mass-market Busch beer, but switched to Rainier Beer, a local ale, and stuck with it for his drinking binge."
new marketing for Ranier: 4 out of 5 bears choose Ranier over Busch!
so why do people keep drinking macro brews when micros are clearly superior?
http://www.cnn.com/2004/US/West/08/18/bear.beer.reut/index.html
ABSOLUTE BEST PART:
"It turns out the bear was a bit of a beer sophisticate. He tried a mass-market Busch beer, but switched to Rainier Beer, a local ale, and stuck with it for his drinking binge."
new marketing for Ranier: 4 out of 5 bears choose Ranier over Busch!
so why do people keep drinking macro brews when micros are clearly superior?