Its my birthday

that's cause in the fall people aren't used to having to stay indoors more and well...the sex thing happens, and Pampers and Huggies manufacturing plants no doubt plot this shit out on a graph.

Mr. Big: okay we're coming up on july, let's boost production 20%
Flunky (in a squeaky voice): right away, mr. big!
Mr. Big: and don't make the thigh openings too snug, we want leakage so people will have to use more!