Pivotal Rage mentioned in press mailing...

sixxswine

rockandrollazine.blogspot
Finnish monster hard rock act LORDI will release ‘The Arockalypse’ in
North America March 20th, 2007 on THE END RECORDS.


What the press are saying…

“The band’s use of flaming-dragon-encrusted swords and exploding baby dolls
expresses the warrior spirit of the Vikings.” – NEW YORK TIMES

“Fist pumping metal with over-the-top theatrics abound throughout.” – ALL MUSIC GUIDE

“Not since the days of 'Kiss Meets the Phantom' has heavy metal anthems
and theatrics gone hand in hand so splendidly. If Gwar actually wrote memorable
songs, it would be quite a lot like Lordi.” – BILLBOARD.COM

“Balls-out rock straight from the 80s.” - NEW YORK POST

“Lordi plays some of the catchiest and infectious anthemic arena rock today.” – BW&BK

“Lordi’s sound appeals to both young and old, unifying multiple generations to
worship under the Church of Hard Rock.” – JUSTPRESSPLAY.NET

“When no one was looking, rogue Finnish scientists crossed the genetics
of AC/DC, Kiss, and Satan. They named the offspring Lordi, and now they have
the power to cure all disease.” – THE AQUARIAN

"Balls to the wall Rock and Roll with a heavy dose of the macabre,
The Arockalypse combines the majesty of '70s Arena Rock with the horror
of a George Romero zombie flick. 9 SKULLS!" – SOD Magazine

"Is it hard? Check. Does it rock? Check. Hallelujah!" – UNRESTRAINED!

"The Arockalypse is a great party-rock album...Lordi indeed proves
that ‘monsters have more fun.’” - LIVE-METAL.NET

“The Arockalypse is approachable, very well written, music that will have a broad appeal well
beyond the normal metal and progressive genres.” – SEA OF TRANQUILITY

“If you’re into music that’s fun and sounds best at maximum volume then
give The Arockalypse a try.” – PIVOTAL RAGE


“As modern music is concerned Lordi are a cool drink of
water to a parched music lover.” – 1340MAG.COM

“With their thumping rhythms and latex horror masks Lordi now
seems poised for a new level of stardom.” - THE TIMES