I really like it. When I first popped it in the CD player and heard Far Cry, which I'd heard part of on the Rush website, I thought "well, at least it's better than Vapor Trails". But then, I liked the album more and more as each track came on. Ultimately, I not only like this album better than Vapor Trails, but consider it to possibly be their best album since the 80s.
I don't feel that it's soulless. That was Test for Echo: very well-executed, but completely uninspired. Vapor Trails was the opposite, having plenty of of energy (and inspired and deeply personal lyrics), but consisting mostly of mixed-together jams rather than carefully-crafted songs and with production so sloppy I find it virtually unlistenable.
What really amazes me on the new album is Alex Lifeson's guitar work. He goes through a huge range of styles and tones, some of which have never been heard on a Rush album before. The song Hope, which is a solo by Lifeson, is hauntingly beautiful, and I love it even though it sounds nothing like nothing like how anyone expects Rush to sound.
This is the first Rush album in a long time that I think of as a great album in its own right, not just another album that I listen to because it's Rush.