- Aug 14, 2008
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The issue is that artists who trusted labels to take care of their recordings and their respective value have watched labels squander chances to get control of this piracy issue over the years. They also allowed a company like Apple to come in and hijack an entire industry by simply creating a music player and setting up a store. iTunes takes 30% of ALL SALES of which it is currently the largest digital reseller in the world. It would be like Sony taking 30% of all music sales simply because they had the first CD player on the market back in the day. (note: not sure who made and sold the first player). Bandcamp is trying to be a competitor to itunes by taking less of a cut AND offering lossless audio files. Also, anyone can sign up to Bandcamp.
iTunes and other digital resellers all require a middle-man to service your audio to them, these middle-men take another 10-15% off the top of your digital sales. so basically what is left for artists to split is roughly 55-60% and this % doesn't include label's cut, etc.
To be fair, when you factor pressing and distribution costs, the profit margin for Itunes downloads is still higher than physical CDs.