I know my opinion here is going to be very much a solid bet, and I know this is going to seem incredibly biased, because, lets face it, who's got their mouth around this bands nutsack more than me, but I don't understand the rampant hate for this song, even objectively. It's a catchy tune, a fun song to sing, and I really, really enjoy the music. I get the band's very "HIM" image isn't everyone's cup of mead, to be frank, it's not really mine either. Beyond that, here's a group of guys who're and always have been, making music they enjoy making and I think it stands out in their work. There's a lot of passion in it. The video? It's interesting. I don't necessarily understand the twirling ribbon, but metal videos aren't ever really ground breaking for small bands, are they?
I guess I just don't hear the incredibly simple songwriting most of you do. I hear a song I want to listen to.
Anyway, I like the song, and I remember this exact reaction with the video release of "The Divided Heart", and I seem to remember the Scythe grew on people. I, for one, am really excited to hear the new album.