Testament to be featured on MTV's 52/52

ms. anthrope

back off, mofo...
Feb 12, 2002
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For Immediate Release

May 14, 2008

TESTAMENT TO BE FEATURED ON MTV'S 52 / 52...ALL TESTAMENT – ALL WEEK LONG…TESTAMENT CHARTS FOR SECOND WEEK IN A ROW AND REMAINS 1 ON RADIO!!!

Starting May 19, Bay Area thrash titans Testament will be featured on MTV's 52 / 52!!! 52 / 52 is a showcase for today's top musical acts. Previously featured artists include Foo Fighters, Mariah Carey, Bad Brains, Paramore, and Against Me!. Testament's 52 / 52 kicks off at 6:00AM on May 19th and runs until 5:59AM the following Monday, May 26.

MTV filmed Testament's live performance at BB King's in NYC on April, as well as a special performance on Alcatraz in the band's hometown of San Francisco. There will also be tons more extra footage, so tune in all week long and check it out!

Testament's fans can also go to www.MTV.com to see longer pieces of performances and catch footage they might have missed on air. The footage is available under "Artist of the Week" on the main page. Testament can be found there under the MTV Buzzworthy section.

52 / 52 is a way for MTV to give unprecedented exposure to unsigned artists, indie bands, and established acts on major labels in a completely new and innovative way. MTV will handpick 1 band / artist per week for any entire year and give them the equivalent of over 11 hrs of on-air promo inventory per week on the channel. This essentially means that each 52 / 52 band / artist will receive over 1,190 :30 second spots per week of on-air time per week - constituting over 11 hours of on-air time for each artist - 52 Weeks / 52 different Artists.

Testament's latest album, The Formation of Damnation, charted for the second week in a row, coming in at 150 on the Billboard Top 200. The album debuted at 59, moving over 11,500 units in the first 5 days! Testament continues to dominate the airwaves, coming in at 1 on both the FMQB and CMJ radio charts!

The classic lineup of vocalist Chuck Billy, guitarists Eric Peterson and Alex Skolnick, bassist Greg Christian, and drummer Paul Bostaph are back and at the top of their games. The band is preparing for a series of European tour dates, before returning home for the Metal Masters tour with Judas Priest, Heaven and Hell, and Motorhead.
 
Man, Testament on MTV again. Who would've thought.. Great oportunity for the band. I wonder if they'll be playing the old videos too- "Return to serenity", "Souls of black", "Electric Crown", "The Ballad" and others- these could gain them a lot of today's kids, 'cause they've never been exposed to such music before.
Now it's time to shoot professional music videos for 2 or 3 songs off TFOD- because after Testament will have conquered the MTV with live performance footage, old videos and interviews there will be demand and a chance to get much time on the air for the new stuff after their week is over.
I seriously hope this will be a professionally prepared promotion that makes Testament fans thousands of MTV-watchers and that good music is coming back to the television.

As far as the charts go, I kinda hoped they'd do a little better on the second week on Billboard 200 due to the fact that a lot of people didn't buy their copies on the first week because there hadn't been enough units shipped (funny thing is that the new position still isn't acknowledged on the BB website: http://www.billboard.com/bbcom/esearch/chart_display.jsp?cfi=305&cfgn=Albums&cfn=The+Billboard+200&ci=3095048&cdi=9771346&cid=05%2F17%2F2008). I guess that will be reflected in some future weeks. I also hope the sales will raise after the week on MTV and again after music videos are recorded and aired. It's good the radio stations support them
 
I've been all over MTV's website looking for this stuff...supposedly this will be broadcasted on MTV starting Monday the 19th at 6:00 am.....but when you go to their website, it's not on the schedule.......am I missing something???
 
I don't think it's a "scheduled" show... it's a campaign that plays throughout the entire daily broadcast between regularly scheduled shows.

I could be wrong... I looked on the site, too, and I can't find a specific section on it.
 
Does anyone know wether this will air on any European mtv editions?

Damn.....would otherwise anyone be so kind to records bits of this show? I would LOVE to catch those live performances in video format!