Morgan C
MAX LOUD PRESETS¯\(°_o)/¯
I can't encourage using iTunes. Even at 192kpbs (max) it still sounds really bad to me. If you convert more than once, god help you, it sounds awful. But I do use it for posting mixes here, just not for final things. If you're wondering how, preferences -> import (god knows why), change AAC to MP3, then right-click on the file and go Convert to MP3.
I use Lame straight out of Sonar.
I use Lame straight out of Sonar.