How to be a promoter

Winmar

Pillock of society
Apr 16, 2001
7,441
8
38
Canberra
Seeing how poorly the Living Colour tour was promoted made me think "I could do a better job than that". Chances are I could have done a much better job.

So, what exactly is required if one wants to become a promoter or similar?
 
I think having a bit of money behind you helps, especially if you end up running at a loss. But having money to throw around would help to pay for different mediums of advertising, which hopefully brings more people in, therefore making back whatever you spend promoting the show. I've got a few friends that are promoters, but I clearly don't know much about it. That's just my opinion.
 
Find a venue.
Find bands who will play and negotiate terms of the performance.
Pile a crapload of time and effort (and usually money) into as much publicity as you can, street press, posters, flyers, radio interviews and plugs, word of mouth, internet, bands telling their friends and other bands they know.
Hope the bands have a loyal following.
Make sure all of the bands are happy *IMPORTANT! You only have to piss off one band for 10 to not want to work with you*.
Don't be a cunt.
Set a door fee and hope that people come :)
Pay the venue.
Pay the bands.
Work out how much you spent on promo and how much you have left after paying the bands and venue.
Bask in the glow of your (hopeful) profit.

Congratulations you just promoted your first gig! :headbang:
 
salty missed a couple of valuable and very important pointers , heres my take for the top 10 , read carefully .............
1 M&M's - make sure that the green ones are discarded , otherwise they will affect the bands performance
2 Toilets - make sure that there is adequate amounts of dunny paper so that if a band member has the runs then they are safe and dont have to use the banner/backdrop
3 Cigars - make sure that the cigars you supply are genuine cubans rolled on the thighs of virgins
4 Candles - to make a metal band feel more with it and evil
5 A bucket - in case a band member is ready to huey ralph
6 A balanced drum stool /seat - so the drummer is comfortable and is balanced to dribble from both sides of the mouth, a milk crate will do if you are on a budget
7 Gaffa /Duct tape - to shut the vocalist up or for the nearest alley cat ( firecrackers needed as well for the cat , only a ginger one will do )
8 a bottle a cheap fish sauce - so when a band member gets drunk and makes a prick of themselves then passes out , you have something to condition their hair with , smells nice ( tuna oil at the nearest fishing shop will do as well )
9 a toaster - dont know why , just thought to add in a toaster
10 a packet of imodium - if a member is weak in the stomach , it is a good clog up ( worked for me when playing Wacken and had food poisoning )

now you are ready to be a promoter :)
Cheers.........Chris :)
 
Sweet, I'm right to go then! Sure Blitzy, I'll give you a job on the Maiden tour once I'm set up. :)