My business venture!

Why on earth would I use more than one name for one business? And yes I'm saving receipts for tax write offs for next year.

I want my sewing machine so badly. I'm going to explode! :yell:

Because people who would buy articles from "Sweet ass shit NSBM" would not buy articles from "Pink love peace" and vice-versa. It expands your target audience, potentially bringing you more customers. I realize the name examples I have provided are ridiculous, but you get the my point.
 
I think he means you could make different stuff for different customers by having two different names....but yeah it makes no sense to do that and is a waste of time..
 
Because people who would buy articles from "Sweet ass shit NSBM" would not buy articles from "Pink love peace" and vice-versa. It expands your target audience, potentially bringing you more customers. I realize the name examples I have provided are ridiculous, but you get the my point.
If she named it something all encompassing like "Isabel's Threadz" there'd be no need for that. Seriously, I've never ever heard of a strategy like this before. Companies that sell to multiple demos usually just have a generic, normal name like "Sears" or "Wal-Mart" or "7-11".
 
Good luck with your sewy business!
DIY shirts/hoodies on ebay sell for a TON ($50+ is a ton in my book). I was browsing through reconstructed Opeth shirts and was pretty surprised.

Btw, the only title in my head is "Dildo Battlefest" atm.
I don't think I can help you with names tonight, haha!