why are india pale ales

lizard said:
it must have been the British East India Co. merchandising strategy

Basicly, yea.


Gettin booze from Britain to West Indies = needed more Alcohol by volume to be preserved the whole way + more carbination = creation of the IPA.
 
They are pale.

And there was a market for british beer over there because all the brits/soldiers, nukka. So they wanted to get in on that.
 
not pale:

nx2bud.jpg
 
IPA is the shit man. And yeah. British soldiers wnated to drink BRITISH beer. So they shipped that shit and needed the higher alcohol content and hoppy shitz to do soem shitz and yeah. IPA. :kickass: