Sure, there is going to be an increase in kids trying to learn the real instrument. But what is different as apposed to kids from the mid 90's and back, is that the new kids are more than likely assuming that it can't be much different or much harder. They'll take a lesson or two, and then at least 95% will quit, when they realize that they're not "guitar heroes" yet. Guitarists from the 90s back- listened to an ARTIST/ALBUM. They didn't run into their little brother/sister's room after hearing Petrucci, Eddie Van Halen, etc.. and grab that plastic guitar in their toybox! Many kids these days beg to learn an instrument, and when they get the lessons, and realize it takes work and concentration, they lose interest. Hell, half the parents probably say "that's ok, little fellah, mommie's proud of you.....here, have a trophy for your one practice effort! And let's go to McDonald's, and get you a bag full of burgers, and yes...you can have Taco Bell, too!"