Love this band, got to see them in NYC last month and it was intense, son. Pits everywhere -- who would've thought that a band like that could get such extreme fans? Crowd was more extreme than a Converge show.
If you don't like them, whatevs. Opinions are like assholes and everyone has one. What I can't stand though, is people calling them a hipster band or saying only hipsters like them. To me, that's a red flag for "massive metal dork trying to reconcile what he doesn't get," and that's something they do quite often [1]. They did two US shows in their entire career so far, and I went to one of them -- almost everyone in the crowd (if not everyone) had long greasy hair, serious BO, Sabbath shirts, Pentagram shirts, etc. No v necks, bright colors, glasses without lenses, Florence and the Machine shirts, to be found. In fact, I go to hipster neighborhoods all the time, read indie rock blogs etc and NOBODY mentions Ghost. The only time my Ghost shirt was ever recognized in a hipster part of town was by some stoner metal beardo with long hair and a bullet belt.
The massive scapgoating of Ghost by nerds is just another excuse for said nerds to try to reconcile why such a new band gets a cover feature in Decibel. Shit, half of the reason why people found out about this band in the first place is because Fenriz hailed them -- I seriously would not call Fenriz a hipster. But yeah, alot of metal dorks (nobody on this board thankfully) who start these rumors a) have no idea at all about the hipster scene beyond a few stories about hipsters and b) assume a band that they don't like that gets alot of press/success clearly must be in with whatever crowd actually gets laid/buys records/is popular. It's typical, and it's kind of sad.
[1 scientific proof that metal dorks who perpetuate this nonsense are irreconcilable hypocrites -
http://www.metalsucks.net/2011/07/11/how-metal-nerds-choose-what-bands-to-like-a-scientific-model]