Sometimes simple lyrics that don't contain dramatic words like 'die', 'hurt', 'destroy', 'broken' etc. are more effective. Take for instance
I remember one time when we were abroad
I was laughing at a book I had bought
But you were standing against a hotel wall
Frozen in an unknown thought
(from Burn the Remembrance)
It is hard not to relate to the lyrics in Burn the Remembrance. The picture is vivid - one detail of a memory at a hotel. On a vocation with your ex, it all seems to be good times (the laugh) - at least so remembered - but this balanced with her being a little distant ("frozen in an unknown thought"). Then comes: "What will replace us/ What will be our memory of this time". Still I guess if one were to not hear the song but just read the lyrics, it would not be as effective. Jonas's delivery makes one feel the lyrics all the more.
Something very different is going on in Evidence. The lyrics sound a bit strange, and it does not paint a picture that one can relate to in the same way as one can to Burn the Remembrance. There is obviously a story being told, but it isn't easy to make it all out. That has the effect of letting you fill it in yourself, and it's usually a different story every time around. Not a whole lot of songs do that for me. The best part comes at the end of the song:
"I'm the evidence
You passed the test and that's so good for you..."
On the more dramatic side of things, I can turn the volume up on Brave:
"try the meaning of loss i know your smile is deadly at this point whereever you are i am not"
When Mikael roars "not" for like 30 seconds, I shiver. It's just phenomenal.