Well, then something happens to it on the way to Arizona, because it's terrible. I carry the plain and strawberry swirl by the slice in my department, and while it does sell pretty well, I don't care for it at all. There's a store brand in the bakery that is pretty damn good, in all flavors available. But the Eli's says "Chicago's Finest Cheesecake" all over the packaging, so I was wondering if it was one of those things where they want the rest of us to think that because we don't know any better.
I also just started carrying Papa Charlie's Italian Roast Beef in my freezer section. Customers were bugging the shit out of us, so I got it in. It's $4.28 and I haven't checked the sales on it yet.