Originally posted by HoserHellspawn
As far as I can see, the crux of the biscuit is artist intent. Does an artist want to evolve? If the answer is yes and they don't for some reason, then fans tend to notice the stagnation and be unhappy, because the band is probably unhappy. If the band is always doing what they want to be doing for their own artistic satisfaction then that's what matters... THAT'S what makes music "true", not forcing yourself into a strict category, i.e. the "true black metal all is darkness we're so evil let's go storming up and down the fjord and scaring people with our goofy halloween-gone-haywire outfits" angle. That was only true if that's what the artist really wanted to do. If they were trying to fit an archetype, then they're really no better than commercial sellouts.
Similarly, if a band is truly interested in making albums with shorter, simpler songs, then that's their call as well. What makes them sellouts is the motivation... did they do it because they found it interesting to do artistically or because they wanted a larger fanbase, to be more famous, and to make more money? Unfortunately, It's often a forgone conclusion.
Ultimately, if they do what they want to do, then I'll always respect it as art. My tastes may dictate that I no longer listen to them, but I won't knock them. I've read people whining about Ulver and Garm going by "Trickster G." ...one listen to "Themes..." or "Perdition City" and it should become painfully obvious that Ulver are moved by artistic intent, not stereotype-filling or money. If you don't like it that's totally cool, but respect it.