There is a very big difficulty here. The real definition of Black Metal as sub-genre of Heavy Metal.
Melancholia posted that CoF and DB are far from BM, where as Most other dudes perceive CoF as BM.
I will call them as BM just to have a point of reference in the rest of my post (yes, it is going to be a long post).
If we assume that CoF is a global representative of BM as image, music direction, lyrics, attitude then we have a problem. Because this should not be called Black Metal, but Black Pop, since Pop comes from POPULAR and CoF seem to be quite POP. As for having a non-metal fan listening to CoF I would say that depends on the age. If you make a 12 year old listen to CoF, then this kid will be thrilled by the mean image, the subversive attitude, the chicks posing on the covers and dancing on the live stages (ok I liked that part as well), the revolutianery lyrics, which actually point their middle finger to any kind of religion, and of course their weird (compared to many things) music. All these elements are undivided parts of CoF. They are what CoF represent. Well a 12 year old will adopt these elements and deify CoF. Teenagers will do that to show that they are different (which btw is not a bad thing, providing you will continue this theory of being different in all aspects of life and at any age, regardless job, society etc.). According to the above theory CoF is pop.
If you of course make someone like my mom for instance listen to CoF she will totaly freak out, and she will propably call the priest to have me exorcized!
To those people, believe me CoF are not very popular.
To tell you the truth, I don't like them, because of the really stupid way Dany the filth(y) sings (he kills the songs that if you listen to them without vocals they might actually be good) but mainly because I believe that they don't have nothing to offer to metal.
I mean you all mention groups like CoF, Dimmu Borgir, etc.
What happened to the real BM pioneers? Bathory, Hellhammer/Celtic Frost. These bands had really in mind not being popular for sure, writting those kind of songs at that time.
Yes, CoF are very much POP, they have quite good managers, they don't really like metal (if they did they would do something to improve it and promote it not destroy it and demote it), their shows (i saw them this summer) suck (except from the dancing chicks -awesome art supreme!), and Dani sucks (he is so childish and so unmature if he thinks that he scares anyone with that image - and i dont want to hear bulshit the kind "but he feels that way", "he is original in his art" by intelligent ppl (i perceive you all as intelligent ppl, except myself of course. dont change this perception of mine).
Enough about CoF.
Someone in this forum is annoyed by the 12 year olds wearing t-shirts etc. I will have to agree with NastyJoan in this. I wish I had this kind of access to t-shirts, cds and music in general when I was 12 years old. I didn't. So what now? Any 12 year old wearing any t-shirt sohuld be slaughtered in the name of ignorance, youth etc? This is for metal fathers to think and i certainly ain't one. I am just a heavy metal fan period. No more, no less. And i think it is good to see little children wearin commercial metal t-shirts. Because the beginning is half of everything. Someone has to start from somewhere, right? I would be very glad if i see a 12 year old wearing a lets say Fates Warning t-shirt. What would dissapoint me is to see this kid 5-10 years later not listening to metal. For the really hard thing is not to listen to metal. The really hard thing is to (see signature)