Bloopy
Active Member
#MeToo became something like a commercialised pop version of itself. The mention of it in the ad reminds me that all that shit behaviour exists, but doesn't compell me to bandwagon on internet hysteria. To me the ad is just a clumsy attempt at repeating some sentiment that was already on our plates. I figure men offended by the ad would also fail to empathise with what it's like to regularly face casual misogyny. They can't relate their own outrage to that of their so-called enemy, let alone comprehend the cause and effect of their own country's culture and actions.The trap is that it shames men not into respecting women (most already do to varying degrees) but that it specifically shames men into supporting #MeToo which is an entirely different thing. It also implies that there is a #RapeCulture where a minority of men need to stand up to some evil imagined majority, when we all know that statistics show that rapists and harassers aren't representative of men. If they really had any balls or sense of scope they'd have made the advert specifically targeting wealthy men, men in power, men of privilege and riches, they'd have called out Hollywood for example.
But no, same old shit, they just smear regular men with the actions of rich animals with no sense of boundaries. Fuck the advert on every level.
Advertising is rock bottom at the best of times though. Weasel words and off-target flashy bullshit with no substance. One I laughed at was this Ford Ranger ad which was banned in Australia. I couldn't care less about its fate. Anyone swayed into purchasing by such a ridiculous ad has already huffed gas beyond the point of no return.