personally as a street promo guy myself, i think too often individual markets rely on the lables too much, they're bogged down with a million other releases, they can't do justice to any single one (unless it's dave matthews or metallica or someone else that'll make them huge bank). start with the tour itinerary, the promoters or venues hosting the shows are going to a lot bigger help, they have a more directly vested interest. if they're worth their salt, they've already got some sort of street team together and have an idea on how to properly promote the show. as far as tools go, samplers rule, especially for a band that's been m.i.a. for a while (like anthrax). get a handful of tshirts with really striking artwork (like the "A" pentagram they're now using - love that!) to the venues or promoters in advance of the tour so that venue employees and employees at specific promo outlets (record stores are the best) can where them in public and put the idea in peoples' heads that anthrax actually still is out there. and of course poster and flyer everywhere possible... and try some stuff that only anthrax can do. get some "not man" masks made cheap and send them out to every tour stop (again, in advance - this can't be stressed enough!) and have a masked street teamer, in a tshirt from above too, promo the upcoming anthrax (and motorhead) show at every show or event that makes sence. how funny would it be to walk out of some half-assed show thinking "what happened to all the cool bands" and seeing a guy (or girl) in a not man mask shilling for the upcoming show? someone goofing around in a not man mask is the coolest! anthrax is lucky that they have a long history and lots of cool/funny little things like the not man they can play with, so why don't they do it more?