The problem with racial pride in the United States is that it is treated like a contest. It is usually a contest of intellectual and technological achievements, which creates a universal concept of "better" being based on more technological achievements. It is what white supremacists wave over their heads when they want to prove that they are "better" than others. They simply point out the fact that the industrialization of the world started in Europe. The dominance the West had/has on the world is a big spike to any other race's pride in this view of quality. Therefore minority groups of the United States jump about with their racial pride by mentioning inventions of people from the same ethnic group or things that a particular ethnic group had done "better" than Europeans.
When I learned about Mexican culture in elementary school, they pretty much started off by emphasizing Mayan and Aztec achievements such as the advanced concept of zero and use of rubber. With all of the cultures I learned about in elementary school it was merely a list of intellectual and technological achievements, as if that somehow validates a race as equal. A lot of education that seeks to end Euro-centricity ends up reasserting it by measuring up other cultures by a Western view of value.
We hardly learned anything about the values and norms of any of the cultures we learned about. It was elementary school after all, and a full scale sociological examination would be a little much, but when putting the details the educational system considered most important in a nutshell, it greatly emphasized technology.
Basically, to sum it up, being proud of one's race where I live is ultimately an "us vs. them" instead of just "us."
